The Ford Bronco exterior design evokes its heritage while incorporating modern styling. With a boxy profile, short overhangs, and round LED headlights, the 2024 Ford Bronco pays homage to the first-generation models. Blacked-out grilles, bumpers, and fender flares made of either steel or fiberglass give the Ford Bronco a rugged, off-road-ready look.

Depending on the trim level, the Ford Bronco has 17-inch, 18-inch, or 37-inch wheels for improved off-road traction. The removable doors and roof panels of either soft or hard top allow open-air driving when desired. With its iconic design and customization options, the Ford Bronco makes a bold style statement whether cruising around Henrietta or tackling the trails.

The 2024 Ford Bronco offers two EcoBoost engine choices. The standard 2.3-liter turbo four-cylinder generates 275 horsepower and 315 pound-feet of torque, while the available 2.7-liter V6 produces 315 horsepower and 410 pound-feet. Both engines pair with a ten-speed automatic transmission for smooth, responsive acceleration. The Bronco Raptor model takes things further with a 3.0-liter twin-turbo V6 pumping out 418 horsepower. With a maximum 1,370-pound payload capacity and best-in-class suspension travel, the Ford Bronco can easily haul gear and tackle off-road obstacles around Rochester.